Blogs, Quick Tips, Webinars, & More
Blog Posts
Maximize Your School’s Digital Marketing on a Shoestring Budget
“Every dollar mattered!” said a former school marketing director. Most families search for schools online, so budget-conscious schools should combine free strategies like content marketing and connecting with feeder schools with paid ads for best ROI. Even a small budget can be effective when combined with the right free methods.
Keyword Research: A Step-by-Step Guide for Schools
Keyword research is a crucial SEO strategy for schools. This guide covers what they are, the different types, and when to apply particular keyword types to your website and ads.
How to Modernize Your School’s Word-of-Mouth Marketing Strategy
Word-of-mouth marketing for schools is changing. Online reviews are becoming more important as gen z and millennial parents rely on them heavily. To keep up, schools should encourage reviews, partner with influencers, and leverage social media to build trust and attract new families.
Podcasts / Vlogs
A lively discussion on several topics, including how the Metaverse, NFTs, and voice-first technology could play a role in school marketing.
Why Retention Is More Important Than Admissions
Image Seven, an Australian-based school marketing firm, had Trevor Waddington as their guest talking about our blog on the Ultimate School Review.
A wonderful podcast where Trevor Waddington was the guest discussing educational leadership.
Quick Tips & Webinars
White Papers
